Grocers need to be at the top of their game to compete in online sales, and for many, it requires a big shift in the way they do business. This article outlines the top three omnichannel challenges for grocers as they emerge into these uncharted waters:
★ Consumers are selective about the quality of products and timeliness of delivery
★ The overall trend towards e-commerce has spread to grocery retail
★ Last-mile delivery and click-and-collect options are opening up new channels for order fulfillment
While a number of factors are creating a serious competitive challenge for grocery retailers, this article suggests solutions to help grocers get it right!